SBI Life, AU Bank Join Hands to Expand Insurance Reach Across India
SBI Life Insurance, a leading name in the Indian life insurance sector, has forged a significant corporate agency partnership with AU Small Finance Bank. This collaboration, announced on August 4, 2025, aims to broaden insurance coverage across the nation.
The partnership aligns perfectly with the government’s ambitious ‘Insurance for All by 2047’ mission. It leverages AU Small Finance Bank’s extensive network to reach underserved communities.
This strategic move is expected to significantly boost insurance penetration, particularly in rural areas and among lower-income groups. AU Small Finance Bank’s wide reach will provide SBI Life with access to a vast potential customer base.
The collaboration will offer a wider range of insurance products through AU Small Finance Bank’s branches and digital platforms. This promises greater convenience and accessibility for potential policyholders.
This initiative holds immense potential for furthering financial inclusion and securing the future of millions of Indians. The success of this partnership could serve as a model for other public and private sector collaborations in achieving the government’s ambitious insurance goals.